Malia Durbano
Wise Fools Productions
Durango, Colorado, USA
WiseFools Productions has chosen to shoulder a heavy load. The Durango, Colorado-based company is committed to creating awareness of the impact of bullying. They want to solve the problem, not just treat the victims, and to promote safety and security for students and adults who are affected by bullying and other abusive behavior.
WiseFools uses Talk Fusion to market their anti-bullying educational program in schools, homes and businesses. Representative Malia Durbano says that "Talk Fusion is the perfect vehicle" to deliver the message of WiseFools.
SPREADING THE WORD
Says Durbano: "Words alone can not create the emotional response a video can. Talk Fusion allows us to show prospective clients exactly what we do quickly, easily and cost effectively."
While WiseFools' primary area of interest lies in the Native American community, their message of hope, peace and reconciliation is universal. Every community could benefit from a group dedicated to providing a foundation of compassion, empathy and support – along with the tools to create change where needed.
When an organization hires WiseFools Productions, the company compiles interviews of bullying victims, asking them to relate their feelings regarding the events through both words and art. Kids are often able to better communicate the emotional impact of bullying by drawing their experiences. The pictures they create are often simple, but always evocative. The impact of presenting the interviews and pictures together in video format is undeniable. Durbano says that the response to the Video Emails has been "amazingly positive."
"The videos are a real attention getter. It plants seeds and piques interest. Prospects ask for more information about our programs."
GETTING AHEAD
But WiseFools is not just about providing information – they also do their part to encourage prevention. They reach out to families, schools and businesses in the hopes of creating healthy environments for everyone before they are affected by bullying. That may seem a daunting task, but Malia Durbano and her team are up for it. The worldwide accessibility and popularity of Talk Fusion Video Email helps them reach ears and hearts that might not be receptive otherwise.
"Talk Fusion is perfect for me because it provides a unique marketing tool for our business. It's GREAT!"
Sponsors, schools, businesses and community groups have all responded to WiseFools Productions because the power of video combined with the ease of email speaks in a way text email never could, helping victims be understood even when they can't find the words.
Speak right to the heart. That's Talk Fusion.